When it comes to alcoholic beverage tastings in Florida, the rules are different for beer, wine, and liquor.
Think before you post, tag, tweet, or instagram.
Florida beverage manufacturers want to maintain good relationships with the bars, tasting rooms, and restaurants that sell their products. As a manufacturer, it’s natural to want to support the vendors that support you. But when it comes to promoting vendors on social media, Florida beverage manufacturers must use caution.
Labels on alcoholic beverage containers must comply with both U.S. and Florida laws and regulations.
The reason these laws exist is to ensure container labels accurately represent the beverage inside. Beverage manufacturers must include specific information on the product labels. Florida manufacturers must also comply with the Florida Alcohol Beverage and Tobacco’s (ABT) label registration process and, in some cases, the federal Tax and Trade Bureau’s (TTB) label approval process.
I am personally inviting you to Florida Craft’s Kickoff Event, Wednesday, October 15, from 5 pm to 8 pm at Redlight Redlight in Orlando.
As many of you know, the Brewers’ Law team has for the last year been deeply focused on helping Florida beverage manufacturers—brewers, winemakers, and distillers—with the legal and regulatory steps for launching and operating their businesses. We’ve learned a couple of things from this experience: beverage laws are crazy and craft beverage makers are wonderful, hardworking, talented people fully deserving of their communities’ support. That’s why we helped create Florida Craft.
Florida Craft is a grassroots, non-profit association that supports and promotes Florida craft beverage manufacturers. It’s goal is to build community behind our craft beverage makers. We’re doing that in a big way on October 15, with our Kickoff Event. Please stop by, say hello, and have a Florida craft beverage (note: other states will be represented). It’s a come-and-go-as-you-please event, but I’ll be speaking with Redlight Redlight’s co-owner and master brewer, Brent Hernandez at about 6:30.
If you can’t make it to our Kickoff Event, don’t worry—you can still support Florida Craft. Join as a Florida Craft member and get your Florida Craft Card™. The Florida Craft Card™ gets your discounts and specials at Florida craft retailers throughout Florida. Participating retailers are stepping-up to help Florida Craft, and you can do your part by having a drink. How hard is that?
Thanks for supporting Florida Craft. Remember: You could drink a craft beverage made outside Florida, but why?
Introducing the all-new Florida Wineries Report–monthly rankings and data tracking the growth of Florida’s winemaking industry.
Notes About this Edition of The Florida Wineries Report
- All beverage manufacturers holding a AMW (manufacturer or bottler of wine) or a BMCW (manufacturer of wines and cordials) are included in The Florida Wineries Report. This includes cideries, meaderies, vineyards, make-it-yourself wine shops, ready-to-drink alcoholic beverages, and negociant winemakers. They’re all in The Florida Wineries Report, which makes direct comparisons a bit difficult.
- This edition of The Florida Wineries Report reflects information about each winery’s reported taxpaid sales, as reflected on the ABT’s monthly wholesale reports for June 2014, the most recent information available. Taxpaid sales includes all activities for which the winery itself (rather than its distributor) is required to report and pay Florida’s alcoholic beverage tax.
- Full production numbers (including retail sales and other production) are not publicly available for wineries. This means that these reports only reflect the wineries’ own tasting room sales and other taxpaid activities, and only if they are no reported by a distributor. We’re working with the ABT to get full production numbers. While the ABT does collect full production numbers, it does not compile the numbers the same way they do the retail sale numbers.
- A handful of Florida wineries have reported no taxpaid sales during the last 12 months. There are many reasons why a Florida winery might report no taxpaid sales. Because we don’t have a basis for ranking these wineries, they are collected in the No Reported Activity table below.
- Based on taxpaid sales, the Florida winemaking industry had positive annual growth at a rate of 1.54% in June 2014.
Choosing the location for your new Florida brewery, winery, or distillery is a big moment in the life of your beverage business. Before making a final decision, answer these five questions about the location.
Have you every watched a runner take a hard fall during a marathon? That’s how I feel about Mile Marker Brewing Co.’s closing its taproom last week. I am sure it was a hard decision for the Mile Marker team, and I wish them the best.
I do not have any special insight into the situation at Mile Marker, but it got me thinking about some of the legal issues the may come up when a Florida brewery, winery, or distillery closes its doors. Continue reading